A leading carrier sought to improve its policy retention, a long-standing problem in its non-standard book. We utilized a multivariate Retention Model to identify the highest and lowest retaining customer segments, as well a thin slice of extremely high Loss Ratio segments. This enabled the company to take avoidance action on the high LR customers, and to target its retention dollars to the most opportune segments.
Retention
Is your new business machine just a leaky bucket? We’ll show you how powerful Policy Retention is to your bottom-line, and share our proven techniques to maximize your lifetime customer value. Whether you want to cull out high-LR risks, or ensure your best customers stick around, you will find a solution with iji analytics.
Contact iji today for a free, no-obligation discussion of your Retention needs.
